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The World’s Richest One-Day Rodeo!

The opening ceremonies of RFD-TV’s THE AMERICAN, presented by Polaris RANGER, are unique in pro rodeo.

The opening ceremonies of RFD-TV’s THE AMERICAN, presented by Polaris RANGER, are unique in pro rodeo.

For the third consecutive year, RFD-TV’s THE AMERICAN, presented by Polaris RANGER, rides into the home of the Dallas Cowboys on February 28.

Each event champion at THE AMERICAN receives not only a paycheck for $100,000, but also $66,000 worth of prizes. In addition to that $1 million purse is another $1 million bonus pool available to any event champion who wasn’t originally invited as a top-10 ranked athlete.

Taylor Price of Huntsville, Texas, scores 89.75 points on Frontier Rodeo’s bronc Show Stomper to win $600,000 in AT&T Stadium in 2015.

Taylor Price of Huntsville, Texas, scores 89.75 points on Frontier Rodeo’s bronc Show Stomper to win $600,000 in AT&T Stadium in 2015.

Those athletes actually need to qualify a week earlier, during a televised rodeo in Fort Worth’s historic Stockyards. Join us the weekend of February 19-21 to watch The American Semi-Finals, where hundreds of weekend warriors and unknown stars-in-the-making lay it all on the line to advance to THE AMERICAN at AT&T Stadium.

Then, on February 28, come to Arlington and discover what makes THE AMERICAN a true made-for-TV event. Yes, it’s the richest one-day rodeo in the world, held in the largest indoor venue in the sport, but there’s more. THE AMERICAN also features the world’s rankest buckers, most talented timed-event horses, and highest-ranked cowboys.

Defending team roping champions Kaleb Driggers (right) and Travis Graves won in 2015; if Driggers wins again this year, he could earn $1 million.

Defending team roping champions Kaleb Driggers (right) and Travis Graves won in 2015; if Driggers wins again this year, he could earn $1 million.

Frontier Rodeo Company will again bring award-winning bucking horses from their own string and from contractors like Calgary Stampede, Smith Pro Rodeos, and Burch Rodeo Company, and the rodeo will feature some of the best bulls in the PBR. Basically, the Semi-Finals and THE AMERICAN are two of the top three rodeos in the world in terms of sheer numbers of rank stock.

The richest weekend in Western sports actually kicks off on Feb. 27 with the PBR’s Iron Cowboy event in AT&T Stadium. Then comes THE AMERICAN that includes a pre-game show and the opening ceremony, which annually rivals the Olympic Games for gallantry. Last year, the 82nd Airborne Chorus performed the national anthem, after all the stars in rodeo made their way to the center stage.

Taylor Price takes a victory lap in his brand-new Polaris Ranger after winning the bareback riding in 2015.

Taylor Price takes a victory lap in his brand-new Polaris Ranger after winning the bareback riding in 2015.

Then, once the stars are in the arena, it’s the fastest production in Western sports. Only 30 seconds lapse from the time one cowboy’s animal has been cleared from the arena to the time the next cowboy nods his head. Finally, why is THE AMERICAN a can’t-miss show? Because at least one completely unknown roper or rider always rises to the occasion to beat the best in the world and win a share of a million bucks. Think about it – the American dream has always been about the underdog. Our very country was founded under improbable circumstances, and we love to pull for those souls who overcome their own doubts to compete at the highest level on the planet. At THE AMERICAN, all any athlete needs to become a millionaire is some talent and the will to succeed.

Don’t forget to plan your Sunday in Arlington around the excitement of the FanZone in Silver Lot 4 outside AT&T Stadium. There, you can shop great Western vendors and catch RFD-TV’s on-air talent, including horsemanship and culinary demonstrations. In the meantime, get a sneak peek of what can be in store at the Fanzone by tuning in to RFD-TV or listening to Rural Radio (SiriusXM Channel 147).

Get your tickets for the live event – or combination tickets for both THE AMERICAN and Iron Cowboy – at the AT&T Stadium Box Office, by calling Ticketmaster at 800-745-3000 or by visiting www.americanrodeo.com.

Richmond Champion, just 21, celebrates becoming an instant millionaire in 2014 after his eight-second ride at THE AMERICAN.

Richmond Champion, just 21, celebrates becoming an instant millionaire in 2014 after his eight-second ride at THE AMERICAN.